Successful Seminar
- Kelsey Cummins
- Apr 7, 2020
- 2 min read
Your corportation is putting on a seminar, but you don't know where to start when it comes to the big event. Don't worry, I do.

First off, what is the purpose of the seminar? This will depict the budget, which will also help determine the venue, guest speakers, food, and so on. Once we know the meaning behind the seminar, we can get to planning.
Let's start off by setting a budget. Once we have that set, we will move on to booking the venue. Will the venue take place at the headquarters of the corportation, or will it be in a conference room at a hotel? The venue should be based on the expected number of guests that will attend. Once we have. Now, let's set a date. Once we have these steps finalized, we can move on to inviting the guests.
Next, we need to think about vendors, if you choose to have any. It's important to book these early when planning a seminar. It's also important to think about who will be sponsoring your event, or, maybe your company is sponsorsing its own event. Either way, sponsors are important to have.
Let's talk about who will be speaking at the seminar. Guest speakers, or speakers in general, are essential to any seminar. When we are looking for guest speakers, I like to look for people who are popular in today's society. I think it makes the seminar more interesting when you know who the speaker is. It's also important to pick someone who shares the same values as you or your company. Whatever the purpose of the seminar, you want the speaker to be an advocate.
Now that we know what we know, we can talk about the actual seminar. What is the objective of the event? What do you want people to take away after leaving the seminar? The topics are totally up to you. I suggest you be creative as possible. People remember things that are different, not the same. Try to stay away from the typical long, boring seminar that no one finds enjoyable. Seminars can easily be fun while still being educational.
Here are a few things to think about when we are planning the actual day of the event:
- What time will it start?
- What time will it end?
- Will there be a break?
- Are people expected to bring anything of their own or will you be providing tools needed? (paper, pens, laptops, etc.)
- Will you be providing means, drinks, or snacks?
We've now hit all the important areas to plan a successful seminar. I hope this blog post gave you some clarity. It might sound like a lot, but that's okay. That's what I'm here for! So, should we get to planning?
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